Sunday, April 3, 2011

Ferrari Miami Vice

Reading the winkipedia description of Miami Vice ... Great to see the perennial pride and integrity that Enzo showed by providing two (2) new 1986 Ferrari Testarissa (White) cars to the TV Series. The exposure was great and added mystery to the brand identity. Wish more motor car manufactures would consider product placement as an honor versus a BRANDING exercise.

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